What is this new Universal Time?
Timed by Swatch
Internet Time represents a completely new global concept of time. So what is the deal? Basically, the Swatch Beat, the revolutionary new unit of time means the following:
No Time Zones
How long is a Swatch beat? In short we have divided up the virtual and real day into 1000 "beats". One Swatch beat is the equivalent of 1 minute 26.4 seconds. That means that 12 noon in the old time system is the equivalent of @500 Swatch beats.
Okay, so how can a surfer in New York, or a passenger on a transatlantic flight know when it is @500 Swatch Beats in Central Europe for example? How can the New York surfer make a date for a chat with his cyber friend in Rome? Easy, Internet Time is the same all over the world.
How is this possible? We are not just creating a new way of measuring time,
we are also creating a new meridian in Biel, Switzerland, home of Swatch.
Biel Mean Time (BMT) will be the universal reference for Internet Time.
A day in Internet Time begins at midnight BMT (@000 Swatch Beats) (Central
The BMT meridian was inaugurated on 23 October 1998 in the presence of Nicholas Negroponte, founder and director of the Massachusetts Institute of Technology's Media Laboratory.
|Note: There is a Java Swatch Beat clock applet at top of this page, which does not work unless your web browser supports Java JDK 1.1 or higher. I (BMcC) apologize for the limitation.|
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Get source code for SwatchTime applet (above).
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