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Client Service
| Sustaining Relationships | Adding Value |
Sustaining Relationships
Make sure that your customers love you
Adapt this 7-point program to your firm's business development effort and client satisfaction can become a non-issue.
Exceed Their Expectations
Serve them better, give them more, follow up better, give them what no one else gives them, and your clients will be there for the long haul. But wait...there's more!
Recognizing Customers
Marketing involves building relationships with people. Once you've got a client, how do you keep that momentum growing? Recognition.
Turn Clients' Challenges Into Business Opportunities
If it costs 60% more to prospect for new business than to gain more work from existing clients, why aren't firms better at it? Maybe it's all in how you label a problem.
Waltzing with Clients
Succeed personally in client relationships by establishing a work ethic, knowing when (and how) to say no, and how to stick to your guns without jeopardizing the relationship.
Four Steps to Better Serve Customers
Honesty, value, communication, technology. More of the one-on-one of service that keeps clients happy.
Increase Profits Through Excellent Customer Service
Be responsive, see through your client's eyes, and become a student of customer. More tips on how to do the job well.
Good customer service is more than good P.R.
Make sure everybody in your organization knows he or she is an important part of your client service initiatives.
Four Ways to Misuse Your Customer List
Your client list is one of your firm's most valuable assets. Be attentive to how you (ab)use it.
Adding Value
Company Values That Add Value
Value statements are important, as long as they reflect the values that your clients see from your professional and administrative staff. If you want your clients to feel good about your values, be sure they are reflected in action.
Building Value, Rather Than Cutting Price
Don Hutson says people are more willing to pay for quality now than they have ever been.
Winning the Client Service Game: An Integrated View of Service Management
Interview with Benjamin Schneider on what it takes to be a market leader in service.
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